What does it take to turn a simple vacation idea into a global brand? This week on FOMO Sapiens we chat with Claudia Glass, the founder of Swijin, a revolutionary sports tech startup, who, as a former high school English teacher, transformed her passion for fitness into a groundbreaking venture. Discover how a simple idea during a vacation led to the creation of a high-performance sports bra that’s changing the game for athletes worldwide. We’ll delve into the challenges she faced, from securing funding to navigating the complex textile industry, and we’ll get insights on the importance of perseverance, the power of listening to your gut, and the unexpected paths that can lead to entrepreneurial success. Tune in to learn about Claudia’s inspiring journey and how you can turn your ideas into reality!
Meet our guest:
Claudia Glass is a visionary entrepreneur and the founder of Swijin, a revolutionary sports tech company. With a background in education, Claudia spent over two decades teaching high school English before embarking on her entrepreneurial journey.
Partnering with renowned institutions like the Swiss Federal Laboratories for Materials Science (Empa), Swijin is at the forefront of sports technology innovation. By collaborating with elite athletes and scientific experts, Claudia and her team are committed to pushing the boundaries of performance and comfort in sportswear.
A passionate advocate for women’s health and well-being, Claudia recognizes the critical role of proper sports apparel. Swijin’s innovative designs prioritize both performance and aesthetics, ensuring that athletes can perform at their best while looking and feeling confident. With a strong focus on sustainability, she is committed to circularity and ethical practices. By incorporating eco-friendly materials and sustainable manufacturing processes, she and her brand aim to minimize its environmental impact.